I think that the free wifi that Bell is offering at Starbucks is such a great idea. This will help link users to the Bell.ca new website, branding and also allow force (in a nice way) to link their accounts to a online profile.
Sure Rogers has the iPhone but it is not for everyone. It is a great device for sure but the Blackberry and Treo are better (well for me) to use for typing. I think that the iPhone is great to consume information but the other with a keyboard and better to create information.
Plus if your device supports wifi then you get a nice way to get data for free (huge help).
This will be an interesting project. I just wish that I could see the numbers (new users, use, etc).
